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CORTEZ Michael A.
Department Ritsumeikan Asia Pacific University College of International Management Position Professor |
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| Language | English |
| Publication Date | 2024/02/15 |
| Type | Case Studies |
| Peer Review | Peer reviewed |
| Title | Shakey's-Potato Corner merger and acquisition: Is it a perfect combo? |
| Contribution Type | Single Work |
| Volume, Issue, Page | -(-),pp.--- |
| Total page number | 10 |
| Responsible for | writing the teaching case study |
| Authorship | Lead author |
| Original author(s) | CORTEZ, Michael Angelo |
| Details | Shakey’s Pizza Asia Ventures Philippines, Inc. (SPAVI), the leading pizza chain restaurant in the Philippines recently completed the company acquisition of Potato Corner a fast-food kiosk that mainly sells flavored French fries in March 2022. In this context, was the acquisition of Potato Corner, a mass-based consumer product a good strategy considering the economy was weakened by the pandemic? |