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サイトウ ヒロアキ
SAITO Hiroaki
齊藤 広晃 所属 立命館アジア太平洋大学 国際経営学部 職種 教授 |
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| 言語種別 | 英語 |
| 発行・発表の年月 | 2024 |
| 形態種別 | 学術論文 |
| 査読 | 査読あり |
| 標題 | Inflated Positivity: The Influence of the Two-Way Review System on Consumer Ratings in the Sharing Economy |
| 執筆形態 | 共著 |
| 掲載誌名 | International Journal of Hospitality Management |
| 掲載区分 | 国外 |
| 巻・号・頁 | 121,pp.103801 |
| 総ページ数 | 11 |
| 担当範囲 | All |
| 国際共著 | 国際共著 |
| 著者・共著者 | ◎Bryan Usrey
Hiroaki Saito Andy Lee |
| 概要 | This study examines how two-way review systems influence online ratings on accommodation-sharing platforms. Two experiments show that guests give higher ratings for negative experiences under two-way rather than one-way review systems, primarily due to impression management. However, this effect disappears when the service provider is a property management company. The findings highlight how review system design can create positivity bias and affect the accuracy of online reviews. |