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バイセ ゼー マリアン
BEISE-ZEE Marian 所属 立命館アジア太平洋大学 国際経営学部 職種 教授 |
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| 言語種別 | 英語 |
| 発行・発表の年月 | 2004/08 |
| 形態種別 | 論文(学術誌・プロフェショナル誌) |
| 査読 | 査読あり |
| 標題 | Lead Markets: Country-Specific Drivers of the International Diffusion of Innovations |
| 執筆形態 | 単著 |
| 掲載誌名 | Research Policy |
| 巻・号・頁 | 33(43623),pp.997-1018 |
| 著者・共著者 | Beise, Marian |
| 概要 | This paper presents the lead market concept of developing global innovations. The lead role of a market is discussed first theoretically and then by use of a system of five country-specific factors: demand advantages, price advantages, export advantages, transfer advantages and market structure advantages. The applicability of this system of lead market factors is then evaluated in a detailed case study of the cellular mobile telephone industry. |