ウスリー ブライアン ゴードン   USREY Bryan Gordon    所属   立命館アジア太平洋大学  国際経営学部    職種   准教授
言語種別	英語
発行・発表の年月	2017/07/09
形態種別	学術論文
査読	査読あり
標題	Exploring How Companies’ Support of Tourist Attractions Affects Visiting Intentions: The Mediating Role of Perceived Authenticity
執筆形態	共著
掲載誌名	Journal of Travel Research
掲載区分	国外
巻・号・頁	57(6),pp.811-823
著者・共著者	Biraglia, A., Gerrath, M.H.E.E., and Usrey, B.
概要	This study examines how corporate CSR support influences tourists’ intentions to visit attractions. CSR perceived as altruistic increases visiting intentions, while self-interested CSR, such as seeking naming rights, reduces them. This effect occurs because self-serving support lowers perceived authenticity. The negative impact is weaker for attractions with little or no heritage value.
researchmap用URL	https://journals.sagepub.com/doi/10.1177/0047287517718352