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チェン シューチン
CHEN Shu-Ching 所属 立命館アジア太平洋大学 国際経営学部 職種 教授 |
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| 言語種別 | 英語 |
| 発行・発表の年月 | 2023 |
| 形態種別 | 学術論文 |
| 査読 | 査読あり |
| 標題 | Managing conflicts to improve the retail networks in China: replication research with extensions |
| 執筆形態 | 単著 |
| 掲載誌名 | Asia Pacific Journal of Marketing and Logistics |
| 掲載区分 | 国外 |
| 出版社・発行元 | Emerald |
| 巻・号・頁 | 35(3),pp.493-510 |
| 概要 | This study provides an insight into and a solution for the conflict among marketing channel members in China. It also examines the application of a Western channel conflict management (CM) model in China and suggests future research directions for CM of marketing channel members. The results show CM of channel members in China and do not fully support the hypotheses in the Western model. This study identifies the determinants of an effective approach toward resolving conflicts among members from the perspectives of network outcomes, conflict types and management styles. The choice of CM style is imperative to member performance, especially for achieving specific network outcomes or CM goals. |
| researchmap用URL | https://doi.org/10.1108/APJML-01-2021-0070 |