USREY Bryan Gordon
   Department   Ritsumeikan Asia Pacific University  College of International Management
   Position   Associate Professor
Language English
Publication Date 2021/09
Type Research paper
Peer Review Peer reviewed
Title The Impact of Influencer Motives and Commonness Perceptions on Follower Reactions Toward Incentivized Reviews
Contribution Type Joint Work
Journal International Journal of Research in Marketing,
Journal TypeAnother Country
Volume, Issue, Page 38(3),pp.531-548
Author and coauthor Gerrath, M.H.E.E., and Usrey, B.
URL for researchmap