ACKARADEJRUANGSRI P.
   Department     College of International Management
   Position   Associate Professor
Language English
Publication Date 2017/04
Type Research paper (Academic/Professional Journal)
Peer Review Peer reviewed
Title The Impact of Inertia as Mediator and Antecedent on Consumer Loyalty and Continuance Intention.
Contribution Type Joint Work
Journal International Journal of Customer Relationship Marketing and Management
Journal TypeAnother Country
Volume, Issue, Page 8(2),pp.1-20
Author and coauthor Donald L. Amoroso & Ricardo A. Lim