ALCANTARA Lailani Laynesa
   Department   Ritsumeikan Asia Pacific University  College of International Management
   Position   Professor
Language English
Publication Date 2017/11
Type Academic/Professional Meeting Proceedings
Peer Review Peer reviewed
Title Off the Rivals’ Radar in Emerging Market Segments: New Firms Escaping Attention from Incumbents
Contribution Type Joint Work
Journal Strategic Management Society 27th Annual Conference Proceedings
Journal TypeAnother Country