CHEN Shu-Ching    Department   Ritsumeikan Asia Pacific University  College of International Management    Position   Professor
Language	English
Publication Date	2006
Type	Research paper
Peer Review	Peer reviewed
Title	An Empirical Study on the Effects of Win-back Strategy on Company Performances in China Market
Contribution Type	Joint Work
Journal	International Journal of Business and Management
Volume, Issue, Page	1(5),pp.68-74
Author and coauthor	Tang, X.F.