CHEN Shu-Ching    Department   Ritsumeikan Asia Pacific University  College of International Management    Position   Professor
Language	English
Publication Date	2005
Type	Research paper
Peer Review	Peer reviewed
Title	Developing a Value-based Measure of Market Orientation in an Interactive Service Relationship
Contribution Type	First author
Journal	Journal of Marketing Management
Volume, Issue, Page	21(43654),pp.779-808
Author and coauthor	Quester, P.
DOI	10.1362/026725705774538408