FUJII Seiichi
Department Ritsumeikan Asia Pacific University College of International Management Position Professor |
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Language | Japanese |
Publication Date | 2010/06 |
Type | Book(Whole book) |
Title | Marketing System for Customers as the Starting Point |
Contribution Type | Contributor |
Publisher | Doubunkan Suppan. Co.Ltd. |
Volume, Issue, Page | pp.113-136,167-195 |
Author and coauthor | written and edited by MURAMATSU Junichi,written by MURAKAMI Shinri, YAMAGUCHI Takahisam FUJIOKA Yoshirou, OHYABU Akira, FUJII Seiichi, IMAMURA Kazuma, HASHIMOTO Kumiko |
Details | Two Chapters "Interface for Marketing Study and Innovation Study" and "New Product Development by Home Electronics Makers -Disussion of Integration Model for Marketing Study and Innovation Study" |