教員情報 - ACKARADEJRUANGSRI P. | 立命館アジア太平洋大学

■ 学歴

1.

2014/03/31
(学位取得)

Ritsumeikan Asia Pacific University Philosophy in Asia Pacific Studies specializing in International Business and Marketing(PhD)

■ 職歴

1.	2020/04～	Ritsumeikan Asia Pacific University College of International Management Associate Professor
2.	2017/04～2020/03	Ritsumeikan Asia Pacific University College of International Management Assistant Professor
3.	2017/01～2017/03	International Business and Marketing, Mahidol University International College Thailand Visiting Lecturer
4.	2014/09～2016/09	International Business and Marketing, Asian Institute of Management Philippines Associate Professor
5.	2014/05～2014/07	International College Burapha University Thailand Visiting Lecturer

■ メッセージ

学部生へのメッセージ：今までの自分から抜け出し、新しいことを体験し自身の限界を乗り越えてください。そうすれば、4年後には自分の目標に近づいていることに驚くでしょう。大学院生へのメッセージ：学ぶ、学ばない、学びなおしといった準備をし、大学院生活を楽しんでください！

■ 研究内容

Young Inclusive Leadership

Diversity and inclusion in the workplace

Ethical and Responsible Marketing

Exchange Benefits and Costs Approach to Continuance Intention of Mobile Banking

Gamification for inclusive teaching and learning

Entrepreneurial marketing

■ 現在の専門分野

経営学　（キーワード：Consumer behavior, marketing strategies, international business and management, social entrepreneur, interdisciplinary research, digital marketing）

■ 学内役職・委員

1.	2021/04/01～2024/03/31	立命館アジア太平洋大学 APU副学部長
2.	2020/04/01～2021/03/31	立命館アジア太平洋大学 APU教務主任

■ 著書・論文歴

1.	2024/06/25	論文	Brand Commitment as Predecessor to the Factors of Continuance Intention. Journal of Marketing Analytics （共著）
2.	2024/04/06	論文	Going cashless in Japan: Using exchange benefit and cost approach to study continuance intention of mobile wallet Technology in Society （共著）
3.	2024/02/12	論文	Are There Literature Reviews About Gamification to Foster Inclusive Teaching? A Scoping Review of Literature Reviews About Gamification Frontiers in Education 9 （共著）
4.	2022/03/30	論文	Exploring the Determinants of Young Inclusive Leadership in Thailand: Research Taxonomy and Theoretical Framework Journal of the Knowledge Economy （共著）
5.	2021/01	論文	Dual-Factor Approach to Consumer Acceptance of Mobile Banking International Journal of Technology Diffusion 12(1),pp.1-27 （共著）
6.	2019/02	論文	Satisfaction with Applications Fuels the Growth of Mobile Wallet Use in Thailand International Journal of Business, Economics and Management 6(1),pp.16-22 （共著）
7.	2018/12	論文	The Mobile Wallet Explosion in Thailand: Factors towards Predicting Consumer Loyalty. Asia Pacific Journal of Information Systems. 28(4),pp.290-307 （共著）
8.	2018/10/30	著書	Book title: Business for Society, AIM-DLSU Case Book 2018 Case 18: Towards Sustainability in Thailand's Floating Markets: The Case of Amphawa pp.189-201 （共著）
9.	2018/09	論文	Are Japanese consumers concerned with brand　commitment? Journal of Business and Economics 9(9),pp.774-784 （共著）
10.	2017/07	論文	How Consumer Attitudes Improve Repurchase Intention and Increase Loyalty International Journal of E-Service and Mobile Applications 9(3),pp.38-61 （共著）
11.	2017/04	論文	The Impact of Inertia as Mediator and Antecedent on Consumer Loyalty and Continuance Intention. International Journal of Customer Relationship Marketing and Management 8(2),pp.1-20 （共著）
12.	2017/03	論文	A Community-Based Tourism Approach in Advancing the Sustainability of the Amphawa Chaipattananurak Conservation Project Asia-Pacific Social Science Review 16(3),pp.118-128 （共著）
13.	2016/11	論文	Why Do Customers Do What They Do? Customer Insights Using The Three S Framework Asian Management Briefs pp.1-8 （単著）
14.	2016/07	論文	Creating a Sustainable Environment for the Asian Elephant: The Case of Maesa Elephant Camp in Chiangmai. ASEAN Business Case Studies 34,pp.1-16 （共著）
15.	2016/06	論文	Exploring the Adoption of Mobile Technologies in Thailand: Development of a Research Model. Research Journal of Business Management 6(1),pp.19-28 （共著）
16.	2015/11	著書	Toyota Motor Thailand: Greening the Last Link. Volume II Industry and Services Globalizing MSMEs from a Business & Society Perspective pp.22-51 （共著）
17.	2015/11	論文	The Snow Festival: What Went Wrong? Emerald Emerging Markets Case Studies. 6(1),pp.1-4 （単著）
18.	2015/11	論文	Know Me, Like Me, Follow Me, Engage Me, Buy Me: the Glowing Market Place for New Business Ventures in Thailand. Academy of Marketing Studies Journal. 19(3),pp.33-47 （単著）
19.	2015/05	論文	Brand-New Car vs. Secondhand car: the Never-Ending Dilemma. Journal of the International Academy for Case Studies. 21(6),pp.1-4 （単著）
20.	2013/04	論文	The Attribute Dimensions of Thai Product Quality, Measurement, and Validity. Asia Pacific Business and Economics Research Perspectives 1(1),pp.57-74 （単著）
21.	2013/06	論文	The Effect of Product Quality Attributes on Thai Consumers’ Buying Decisions. Ritsumeikan Journal of Asia Pacific Studies 33,pp.14-24 （単著）
22.	2012/08	論文	Defining Thai Product Quality in the 21st Century Ritsumeikan Journal of Asia Pacific Studies 31,pp.91-99 （単著）
5件表示
全件表示(22件)

■ 所属学会

1.	2017/08～	IGI Global
2.	2018/01～2019/01	Asia Pacific Business & Economics Research Perspectives

■ 学会発表

1.	2024/11/30	Leveraging Active and Inclusive Learning in Marketing through Gamified Activities: The Integration of PRME i5 Framework（Asia Pacific Conference 2024）
2.	2024/07/26	Leveraging Active and Inclusive Learning in Marketing through Gamified Activities（The 8th International Conference on Teaching, Learning and Education (ICTLE)）
3.	2024/03	The Evolution of Gamification and Inclusive Teaching and Learning: The Systematic Literature Review（10th Asian Conference on Education & International Development (ACEID)）
4.	2023/12/02	Exploring Gamification Theory and Practice for Cultivating Diversity and Inclusion in Classrooms - Part 1.1: What is up with gamification and Inclusive Teaching?（Asia Pacific Conference 2023）
5.	2023/11/29	Responsible Management Education Affinity Group Meeting（AACSB Asia Pacific Annual Conference 2023）
6.	2023/02/01	Towards developing an Inclusive Pedagogy for Higher Education（OIST Inclusive Leadership Symposium 2023）
7.	2022/09	Exploring Gamification Theory and Practice for Cultivating Diversity and Inclusion in Classrooms - Part 1: How Gamification is Used to Foster Inclusive Teaching and Learning（9th Responsible Management Education Research Conference）
8.	2021/12/12	Young Inclusive Leadership in Thailand: The proposed Traits Taxonomy（47th European International Business Academy (EIBA) Annual Conference 2021）
9.	2020/11/14	The Rejuvenation of Young Inclusive Leadership: Theoretical Framework（Asia Pacific Conference 2020）
10.	2019/08/02	Millennials and Job-Hopping: Reversing the Paradigm（Asia Pacific Institute of Advanced Research Conference 2019）
11.	2018/12/01	Closure for Nurture: Zero Income to Revive the Million Lives - The Case Study of Maya Bay on Phi Phi Island, Thailand（16th Asia Pacific Conference）
12.	2018/10/29	Responsible Management Education in Business Schools and the Role of Accreditation（Asia Pacific Annual Conference 2018）
13.	2018/01/19	Srichand Revitalization: The Reborn of Thai Iconic Brand（Asia Pacific Business and Economics Research Society Conference -International Conference on Multi-stakeholder Approach in Advancing Research on Sustainability）
14.	2017/11/11	Creating a sustainable environment for the Asian Elephant: the case of Maesa Elephant Camp in Chiangmai（Asia Pacific Conference 2017）
15.	2017/11/06	Consumers' Personal Innovativeness with the Mobile Wallet in Thailand（Asia-Pacific Social Sciences Conference 2017）
16.	2016/01/19	Exploring the Adoption of Mobile Technologies in Thailand: Development of a Research Model（Asia-Pacific Conference on Social Sciences and Management Conference 2016）
17.	2015/12/15	Thai Consumer Behavior on Brand-New Car Purchasing: Influential Factors and Decision Making –POS Approach（Annual Tokyo Business Research Conference 2015）
18.	2015/06/04	Insights on GrabTaxi: An Alternative Ride Service in Thailand（Society of Interdisciplinary Business Research Advancing Knowledge from Interdisciplinary Perspectives）
19.	2015/03/23	Know Me, Like Me, Follow Me, Engage Me, Buy Me: The growing Marketplace For New Business Ventures in Thailand（International conference on Business, Economics and Information Technology 2015）
20.	2015/02/08	The Snow Festival: What Went Wrong?（Asia Pacific Business & Economics Research Conference 2015）
21.	2013/03/18	The Attribute Dimensions of Thai Product Quality, Measurement, and Validity.（ICEBEIT 2013）
5件表示
全件表示(21件)

■ 講師・講演

1.	2024/06/12	Better for All: Business Schools as Catalysts for Social Mobility
2.	2024/03/22	Unleash Your Team’s Potential with Team Building and Project Management
3.	2024/03/05	Quality Education: Building Foundation for Transforming Lives
4.	2023/03/02	Active Learning
5.	2022/03/01	Zemi and teaching methods
6.	2022/01/18	Curriculum Development & Reform
7.	2021/02/09	Active Teaching and Learning
8.	2020/12/20	Principles of Management
9.	2019/12/25	Principles of Management and Organizational Behavior with International Implication（Alexandria, Egypt）
10.	2019/05/15	Sanwa Shurui: Features of Japanese Family Business - Governance, Production Management, and Marketing Strategy（APU）
11.	2019/04/04	Millennials and Job-Hopping: Reversing the Paradigm（APU）
5件表示
全件表示(11件)

■ 研究課題・受託研究・科研費

1.	2025/04～2028/03	Uncovering and Mitigating In-Group and Out-Group Biases in Multicultural Team Settings Through a Gamified Approach 科学研究費助成事業
2.	2024/06～2025/03	Gamification and Marketing: Leveraging Active and Inclusive Learning in Marketing through Gamified Activities その他の補助金・助成金
3.	2024/06～2025/03	A Systematic Study of Gamification for Inclusive Teaching and Learning その他の補助金・助成金
4.	2022/09～2023/08	Fingertalk: Breaking the Silence and Empowering the Special Needs その他の補助金・助成金
5.	2022/06～2024/03	Exploring gamification theory and practice for cultivating diversity and inclusion in classrooms その他の補助金・助成金
6.	2019/08～2021/03	Exploring the Determinants of Young Inclusive Leadership: Research Taxonomy and Theoretical Framework その他の補助金・助成金
5件表示
全件表示(6件)

■ 受賞学術賞

1.	2024/07	Ritsumeikan Asia Pacific University School of Management Distinguished Teaching Award for AY2023
2.	2024/07	Ritsumeikan Asia Pacific University School of Management Research Award Recipient for AY2023
3.	2023/10	Research Award: Outstanding Achievements in the Field of Research in AY2022
4.	2021/10	Ritsumeikan Asia Pacific University Teaching Award: Outstanding Achievements in the Field of Teaching AY2020
5.	2019/10	Ritsumeikan Asia Pacific University Teaching Award: Outstanding Achievements in the Field of Teaching AY2018
6.	2018/10	Teaching Award: Outstanding Achievements in the Field of Teaching AY2017
5件表示
全件表示(6件)

■ 教育上の能力

●教育方法の実践例
1.	2024/02/06	AACSB Societal Impact Seminar
2.	2023/04/26	Thinking through ChatGPT by Wiley
3.	2021/08/23～2021/08/25	AACSB AOL Seminar II
4.	2021/01/28～2021/01/29	AACSB CIR Seminar
5.	2020/10/01～2020/11/06	Teaching & Learning in the Diverse Classroom, Cornell University
6.	2020/08/01～2020/08/08	Learning to Teach Online, University of New South Wales
7.	2019/09/02～2019/09/07	Classroom Management Solutions for Teachers Training Program,EuroPass Teacher Academy, Erasmus+, Florence, Italy
8.	2018/04/01	Minnesota Teaching Effectiveness Training
9.	2017/10/04	Ivey Effective Case Teaching Workshop
10.	2017/08/21	AACSB AOL Seminar I & II
11.	2015/10/24～2015/10/25	Harvard Case Method Teaching Seminar
●作成した教科書、教材
1.	2019/10～2020/01	iichiko: A Japan’s spirits challenged by local and foreign brands
2.	2018/10～2019/01	Srichand Revitalization: The Reborn of Thai Iconic Brand
●教育に関する発表
1.	2017/05/16	AACSB Business Accreditation Seminar
5件表示
全件表示(14件)

■ 社会における活動

1.	2024/11～2024/11	Case Writing and Case Teaching 101
2.	2021/12～2021/12	Ethical & Responsible Marketing
3.	2021/12～2021/12	Perception and Decision Making in Organizational Behavior
4.	2021/07～2021/07	Why the customers do what they do?
5.	2018/02～2018/02	Idea Space and Co-Creation（国内）
6.	2017/08～2017/08	LINE is on the Rise: From Japanese Messaging Apps to Regional Digital Business Platform（国内）
5件表示
全件表示(6件)

■ 委員会・協会等

1.

2024/09～

Regional Advisory Council Member of the Case Center: Asia and Oceania Regional Advisory Council Member

■ メールアドレス

■ 外部研究者ID

orcID

0000-0003-4983-1289

	立命館アジア太平洋大学〒874-8577　大分県別府市十文字原1-1
Copyright (c) 2016 Ritsumeikan Asia Pacific University